Intimissimi FW22. The Art of Italian Lingerie takes us to Rome
Following Venice and the Ligurian Riviera, Intimissi choose Rome to showcase its Fall/Winter 2022 collection,.
The Eternal City becomes the picturesque backdrop for the new collection where, amongst the most iconic landmarks, we will see the beauty that makes every woman unique brought to the fore.
Four protagonists, four femininities that best represent the wide range of sizes and body shapes that the brand caters for, in a journey around Rome’s best-known landmarks. An itinerary that tells the story of the art of Italian lingerie through beauty, culture and craftsmanship.
The collection is also renewed for the new season with its sensual feminine style, rich in sought after details with timeless sophistication and impeccable aesthetic taste.
The new arrivals include the Loosen Heartstrings underwear sets, a mix of romantic lace that surprises thanks to the sensual play of elastic laces. Lace in neutral tones, on the other hand, for Lovely Day and Shift into Neutrals, for women who prefer a more discreet charm. A timeless elegance, for silk and lace lingerie that enhances shapes in line with the most understated feminine style, also perfect for brides.
On-trend bouquets with autumnal nuances, which alternate the classic black and white with warmer shades such as ruby red and intense green; colour combinations that alternate opacity and transparency, for an unprecedented way of perceiving the classic floral pattern. Winter is illuminated by precious, sparkling flashes that intertwine with total black lace and the embroidery of sensual bralettes and briefs, designed to be glimpsed under kimono robes, silk shirts or jackets. Even the new season’s nightwear garments range from colourful floral to black and white, from warm colours to ethno-chic prints such as paisley and ikat, designed for the satin and silk kimono, an iconic Intimissimi garment.
An Italian soundtrack, which is now identified with the brand, accompanies the four women in this not-to-be-missed international campaign. Once again, an anthem that evokes the ‘dolce vita’ that made Italy synonymous with beauty and that celebrates the art of lingerie that is all-Italian, all Intimissimi.